"How to sell Ukrainian cinema abroad?": A discussion on the promotion of the international market

25 February 2021

An online discussion "How to sell Ukrainian cinema abroad?" Will take place on March 2 at 18:00. You can join it on the Facebook pages of the online platform DzygaMDB and the Ukrainian Institute.

The discussion will be attended by Volodymyr Sheik, Director General of the Ukrainian Institute, Natalia Movshovych, Senior Program Manager of the Cinema Department of the Ukrainian Institute,  producer of the film "My thoughts are quiet" Dmitry Sukhanov (Toy Cinema) and producer of the film "Stop-Earth" Natalia Libet (ESSE Production House). 

The speakers will talk about the promotion of festival, cinema and online distribution of Ukrainian cinema on the international market. In particular, they will focus on the following issues:

  • What opportunities for supporting promotions abroad exist in Ukraine?
  • How to promote your film on international professional platforms and promote the release on the big screens abroad?
  • How has the distribution industry in the world been transformed due to the pandemic and what place do VOD platforms now occupy in it? How to build a marketing strategy accordingly?
  • What is the role of sales agents in the successful distribution history of the tape?
  • Why a foreign spectator of Ukrainian cinema at all?

The webinar will take place on March 2 at 18:00 on the Facebook pages of DzygaMDB and the Ukrainian Institute.

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